Miss. Edella Allen has been accepted to
the first cohort of the OECS Fashion Design Programme which shall be delivered
online from February 11th to September 18th 2019. Miss. Allen, a member of the Young Entrepreneur
Association of Montserrat, is the owner of Classics Boutique, which already has
a regional and international market for the sale of custom made outfits and
fashion designs.
Participants
in the programme will be provided with a broad range of support to include
target market profile, collection conceptualization, trend forecasting,
collection title/inspirational words, mood-board/inspiration board sketches/
technical flats, fabrication/sourcing, manufacturing/production and timelines/
completion, buyer and brand matching/ B2B and sales facilitation.
This
CBU intervention is the latest in a series of events targeting the sub-sector
since 2015 under the 10th EDF Regional Integration for Trade of the OECS.
The
opportunity was promoted by MATHLE and the Youth and Sports Development
Programme. Lyston Skerritt, Coordinator of the Youth and Sports Development
Programme stated, “We are proud of Miss Allen and our continued success in
recent regional opportunities. It shows Montserrat has the skills and talent to
participate at the highest level.”
Edella shows off her fashion
When
asked about the opportunity, Miss Allen stated, “From this programme I would
like to tap into a regional and international market and expand the success of
the company”
In
this programme, the CBU is targeting emerging as well as export-ready companies
involved in the design and production of apparel and accessories in OECS Member
States.
At the end of the intervention, the CBU hopes to help further strengthen the fashion and design value chain in the OECS and provide designers with an avenue for increased exposure of their various products and services.